The Outside World In As Best As Possible

How do citizens react to the corona virus outbreak? What do they think of the measures taken by the government and what do they think of the communication about this? Many public organisations, such as municipalities, provinces and the Oman WhatsApp Number List national government, visualize this by monitoring their surroundings day and night. But to what extent is one actually able to provide a truthful image of the environment? Is the image that organizations currently have sufficiently complete to base policy and communication (strategy) on? And how can that be better.

World In As Best As Possible

We demonstrate this by using the From Outside To Inside model (VBNB model). In frantic efforts to ‘bring the outside world in as best as possible’, public organizations have previously purchased the necessary online monitoring tools in addition to freeing up capacity. Since then, many organizations have started making (often daily) environmental analyzes with the help of these tools. Certainly during crises or incidents such as the current corona outbreak. The environmental analysis is then dropped into the organization as a product, as a kind of ‘clipping newspaper.

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As Best As Possible

After a while the first grumbling noises arise: the environmental analysis. In this form appears to offer insufficient added value for the work of the average civil servant. 2 factors that throw a spanner in the works What’s wrong here? Why is it often not possible to bring the outside world in in an understandable, substantiated and meaningful way? As far as we are concerned, this is caused by two factors: a one-sided focus on online monitoring and a lack of filtering, validation and interpretation of data. 1. One-sided focus on online monitoring With the rise of social media, more and more conversations and discussions moved from offline to online.

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