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Let me know in a comment below.Human behavior is not always rational. What motivates people? What influences their choices? Why does someone smoke when they know it is bad for their health? Why does an employee keep planning his agenda, while as a result he does not meet an important deadline? Behavioral insights are scientific Ghana WhatsApp Number List insights about behavior, which reveal the underlying causes of behavior. Using these insights, we can design better solutions that drive long-term behavioral change. For example, a solution that uses gamification is only effective if it addresses the underlying causes of behavior.

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Another way to effectively change behavior is nudging: literally translated ‘to give a push’. Nudging responds to unconscious thought processes. In fact, you help people to exhibit certain behavior by making it easier or more attractive. An important principle of nudging is that people are not obliged to do something, but that they have the freedom to choose for themselves. Not every nudge works just like that. You have to address the right root cause and you have to measure whether the right effect is actually taking place. In addition, it is important to ensure that the nudge is always in the interest of the person receiving.

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Gamification super mario Give a little, take a little In the Netherlands. Much attention has been paid to the new donor law, which aims to solve the donor shortage. In the new system, everyone is automatically registere as an organ donor instea of people having to do this themselves (opt-out instead of opt-in). This is considered a form of nudging. Because it is easier to remain an organ donor than to actively unsubscribe. If you needed an organ transplant, would you have one? If so, please help others. In England they have come up with a different form of nudging for this. The government’s Behavioral Insight Team found that it depends on the formulation of the request to become an organ donor.

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